Our promotional partner Sayvee has kicked off a cool contest! Here’s a chance to channel those negative marketing thoughts, which we all have (kind of like I did with my promo fail post). The object is to create a video under 1 minute in length about a marketing fail of some kind. This can be a true story or a fictional / ridiculous idea. Videos can be in any style you want. (Examples: comic, drawing, you in front of a camera, re-enactments etc.). Be creative. It turns out I’m a judge so don’t hold back – I love the wacky stuff.
The prizes are:
1st ($1100 – priceless value)
* iPad
* Website with domain name, hosting, and 1 year membership (Sayvee)
* A personalized “thank-you, you’re awesome” video posted on Youtube which includes an object of your choosing to be thrown at the guys from Sayvee and myJPscion.com (be kind please, no permanent damage desired)
2nd ($300 value)
* iPod Touch
3rd ($110 value)
* 1 ticket to CREATIVEMIX-Vancouver’s Ideation Conference
* a ride in a 2011 Scion xB to and from the event (airport kinda thing)
Top 3 most “LIKED” videos will be brought before judges on Oct. 29 @ 9am PST based on creativity and humor. Winner will be announced on Nov. 1, 2010 @ 11:11am PST. Open to anyone in Canada & USA. No porn or really foul language please.
The conference is coming together fast and furious! It’s less than three months away! We’re just a few days away from finally being able to announce our speaking team – yahoo!!! You’re going to LOVE the line-up! We’re still accepting creativeEXHIBITION proposal submissions (until Sept.17). We’ve got other groovy news about sponsors and partners coming up too. One thing that happened awhile back has gone unannounced has been the addition of Destin Fall Haynes to our social marketing team! My bad.
Last year we tried Facebook advertising and we quickly abandoned it as it just seemed to pushy and desperate. In stark contrast, we really enjoyed the organic, and supportive nature, of our Twitter feed @CREATIVEMIXca. What I mean by supportive is that through the cunning use of RTs and ‘follows’ we were able to help other creative people, projects, and events spread the word about what THEY were doing. Besides – it’s just plain ‘ol fun! That felt like a much better way to meet the needs of Vancouver creatives while at the same time giving people a chance to check-out what we’re doing. In preparation for this year’s conference I wanted to continue that trend of helping other local creatives but I knew I needed help; enter Destin:
Destin is a lover of the written word and a social media aficionado. By day she contributes her communications skills and pr savvy to the non-profit world – helping to make the world a better place one tweet, post and like at a time. While comfortable using 140 characters or less she can also be found conversing and sharing her thoughts in formats permitting higher character values – like on her blog, I do, Vancouver . Although she revels in conversation in the online realm she would rather meet you face to face over a cup of coffee or a pint of dark beer – preferably locally made!
Together, Destin and I Follow, RT, DM, @Reply on @creativemixCA. We’re likeminded creatives and I’m thrilled to have her on our team.
This is the first of many CREATIVE TALKS. There were 11 keynote speakers at CREATIVEMIX ’09 and we’ll be sharing many of those presentations over the next few months. Enjoy and share!-Corwin Hiebert
David duChemin is a world and humanitarian photographer, best-selling author, and international workshop leader. David uses his powers for good and not for evil. David is a lover of the creative process; his CREATIVE TALK at CREATIVEMIX ’09 was about Creativity within Constraint – unpacking why we’re more productive and ultimately more creative when we have deadlines and boundaries on our work.
Though his examples come from a photography workflow he leaves his craft at the door in favor of taking on creativity at large. Regardless of trade or role everyone will be able to take away something learned, inspiration, and you may even envision collaborating with a photographer in a new way.
In preparation for this year’s conference we’ve been brainstorming on ways to spread the word and continue building the brand of CREATIVEMIX. Some of the questions we’re asking are: Should we do the 100% recycled coffee sleeves again (they were cool, useful, but were a lot of work to distribute)? What about posters? Facebook ads are so 2007, should we just tweet our blog posts instead? How can we generate love and web traffic for those who help spread the word? Do you think people would join an affiliate program if we give them $10 for every ticket they helped us sell? How much is a colour ad? You’re kidding, right? And so on, and so on.
Now, for whatever reason, my brain got sidetracked the other day with all of the things that I HATE about events (and event-related marketing) and I went OFF on a mental tangent that produced some totally useless but funny images (at least to me, I giggled as I photoshoped). So, I’m going to call this a little window into everything that I think is sick and wrong with respect to events. Here’s some event promotion FAIL items that I’ve received in the past when attending an event, conference, or tradeshow – I thought it would be fun to stick our graphic on them; a couple at the end are just for fun – I got carried away.
Stress Squeeze Toy
Silly Putty
Logo Launcher
Game Cube
Frisbee
Credit Card
Snuggie Blanket
Pack of Smokes
Now I have to get back to work. The moral of the story is: cut out the crap.
We’re going to continue with what we did last year: keep things simple like not giving people a name badge or a printed program and making everyone use ceramic coffee cups filled with Ethical Bean Coffee – that kind of stuff. How we’re going to get people there is still being worked out. Chime in if you like.
So if you’re planning an event do the world a favour and don’t destroy the earth one tchotchke at a time. If you need gifts or giveaways for your event be smart and order it from Saul Good Gift Co.
Posted by: Corwin Hiebert [This post can also be seen on The Red Wagon Blog]
Big news! CREATIVEMIX is coming back for another round! Thursday, November 4th. Remember that. Write that down. Tell other people.
Now, you’re probably wondering what’s happening and who’s speaking . . . well, we can’t tell you that. There’s a lot we can’t tell you right now but not because we don’t know. Well . . . maybe it’s because we don’t know, or maybe it’s because we’re busy connecting and collaborating with a lot of cool peeps right now and it wouldn’t be fair to let the cat out of the bag. There will be interesting and useful updates every couple weeks from here on out so be sure to sign-up for our e-mail newsletter (or the RSS feed); that way you don’t miss anything. We’re aiming to launch the program and open registration May 1st.
We CAN tell you that we’re adding workshops and will be hosting a contest for the exhibition. Oh, and the conference will again be at the cool-n-funky Roundhouse Community Arts Centre! Helpful eh?
A hipster bomb went off in Mount Pleasant! Oh man – the Tangents Art Show was tonight and it was a major hit! Great art, killer DJ, wicked room (Lifetime Space) all brought to you by Jeff Hamada (Booooooom.com) and the Lifetime Collective. We ran into some CREATIVEMIX peeps (like Dave Delnea) and enjoyed the commute to/from (a brisk walk just 5 blocks from our pad). Groovy Friday night out.
I can’t stand it! I can’t stand it no more! There’s two kinds of people in Vancouver: people who know about Pecha Kucha and people who don’t (don’t even get me started on TED). It’s not that I’m angry at PKN virgins I just think they’re missing out big time.
Now, if you haven’t heard of Pecha Kucha then this post has come at the right time for you, trust me. Here’s what you can expect: there are multiple presenters (hailing from design, architecture, art, culture, activism, fashion, entertainment, you name it) and each presenter is only allowed 20 images, each shown for 20 seconds each – giving 6 minutes 40 seconds of fame before the next presenter is up. It’s highly entertaining, very inspirational, and in Vancouver it is usually at the uber-cool Park Theatre on Cambie Street where the beer flows (and the bottles roll down the isles every few minutes – Steven loves that part, I don’t know why). I’ve been three times so far and for $10 it’s a great night out.
Coming up on November 26th is Volume #9. The line up looks spectacular.
Chris Staples (Rethink)
Vancouver 2010 Design Team
Sarah Bancroft (vitamindaily.com and CREATIVEMIX speaker too!)
Tom Pedriks (Haymaker Creative)
TJ Galda (EA Canada)
Su-feh Lee (Battery Opera)
Elvy Del Bianco (Vancity)
Anne Pearson (Vancouver Special)
Michael Ziff (Hip Baby and Camp Moomba Yogathon lover)
Stephanie Hodges (Vitalis and Camp Moomba Yogathon lover)
Idea Challenge!
At 1:30pm Paul Parolin of Happy Planet will drop the bomb, the creative challenge bomb that is. They’ve got to get packaging designed to get twin packs of soup on the shelves of Costco by Oct.30. The packaging solution needs to be enviro, the soup has to stand up, and it’s hand applied. Got an idea? Leave a comment below.
So what are your plans this Thursday night? You know, that night of the week where you want to celebrate the fact that the next day is Friday, the day before the lovely Saturday?
Those who choose to register for the conference portion of our little event are in for a real treat. From 4:45 – 6:30pm, DJ Joel Armstrong (House/Melodramatic Popular Song/Techno) will perform live in our MIX Lounge for the Think & Drink reception, bringing us a cool vibe to wrap up a super rad day!
Okay, so for many of us the weekend isn’t actually the weekend, but who doesn’t need an excuse to party right?!
CREATIVEMIX is almost here! In just 24 hours Vancouver’s Ideation Conference will be underway and it’s shaping up to be an amazing day!
24 Hours Vancouver has published a piece on the conference (page 5) — just look for my pensive “Sssshhhhh… I’m thinking!” headshot — and it’s a great piece about the event. Terry McBride drops some very encouraging words and it really gets the vibe across.
So there it is. Creative math. 24 x 24 = October 22. Ha! I’m hilarious.
Okay, now let’s get on with it! Eileen and I have lived, breathed, and bled this thing and with one day left we can honestly say that we’re crazy-excited to see this event come to life. Bringing together Vancouver’s creatives in a “meeting of the minds” is one of those never-quite-completed tasks, but we’re having a blast doing it! Yes, we “think this is the beginning of a beautiful friendship.” At this point, all I can think about is the Think & Drink.
Thanks to Kristen McKenzie for writing a great article and Editor-in-chief Dean Broughton for being our champion.
Businesses are successful when they’re committed to their people — when they invest in the development of their employees. If you manage a business and want to motivate or reward your employees, then think CREATIVEMIX instead of a fruit basket or pizza day. Yeah – it’s just two days away but hey, won’t you look like the cool boss! Here are some great (and some lame!) reasons why you should register your staff for Vancouver’s Ideation Conference.
5 GREAT reasons to send your employee(s) to CREATIVEMIX
Inspiration. You need a big idea and you need it now! Your staff will hear twelve in-depth talks on the nitty gritties of creativity, inspiration, and working outside the box. Maybe they’ll just come back with exactly what you need!
New connections. Collaboration is the name of the game. It’s not just about networking and generating sales leads anymore (that’s so 1998). Your team will mix and mingle with other top creative minds, which could lead to alliances and new business in areas that may surprise you.
Energy booster. Are your peeps stalling on a project or stuck in a rut? Give them some positive reinforcement – this will get the wheels turning for sure.
Cutting edge. How cool will you be sending your staff to an ideation conference? Who does that?! You’d stand out from competitors as an innovative company doing everything you can to get the creative juices flowing.
It’s local. Sure, you could spend thousands sending your crew to some status-quo conference in Vegas, or wherever, but the service providers, connections, and content will all be out of context. You need to inject some “local” into your business AND you don’t have the budget to send them out of town anyway.
5 TOTALLY LAME reasons to send your employee(s) to CREATIVEMIX
Extra space in the office. You want to move some furniture around or practice your Rockband guitar licks without anyone around. We get it. Get rid of them for a day.
More coffee for you. Your tired of sharing the coffee pot. Finally. . . a day when you can make the coffee the way YOU like it!
Stop the whining. They are getting on your nerves. Mask your frustration with a pro-d day and enjoy some free time from all the annoying questions and complaints.
Exit strategy. You’re going to fire them anyway but you need some time to plan the big boot. You can’t have a war room meeting when they’re within ear shot!
Laundry money. When trying to balance the books you found some fiscal discrepancies. To cover your tracks you need to spend some money quick.
Please call Corwin at 604-803-2019 for more information regarding group rates.
Sweet justice. Okay, I know it’s a stretch but it does feel like a wrong has been righted. Okay, so there wasn’t really a “wrong” at all, but now something is definitely right. I was a paper boy in elementary school, and for a little too long into Jr. High too (didn’t know it wasn’t cool anymore until it was too late). I delivered the Vancouver Sun and for 6 days a week for 4 years I’d stack my paper basket 4-feet high (yeah, that’s right, a paper basket, on the handlebars of my Sears-brand mountain bike) and I’d bring the news to the world (AKA the subdivisions of Chilliwack and the 55+ condos of Clearbrook). Today is a sweet day because today, Saturday, October 17 2009, I’m IN the newspaper.
The justice continues because I’m not really the subject–that would just be cruel–but rather CREATIVEMIX is in the spotlight and Marke Andrews covered all the bases with his pair of articles about the conference. I was surprised to read the reference to Wayne Gretzky by Terry McBride. Brilliant! I didn’t think we could work in hockey and The Great One into the promotion of this creative gathering but leave it to Terry to dial into Vancouver’s touch point. So, if you’ve picked up your paper from your porch, then keep an eye out for the articles. If you don’t get the paper delivered, much less have a porch, then you can read the articles online:
Since writing my blog post about Ben Sigston, I have discovered something new about the guy. It turns out that he was a Canadian National Team cyclist (with a World Cup win!) and the recipient of a US college scholarship – how crazy is that?! And not only that, but this is something he has in common with another great music performer at CREATIVEMIX . . . Kuba Oms.
Kuba was an accomplished tennis player who also had a scholarship dangling before him – but he too opted for a life of music. And lucky for us they did! He and Sigston are both finalists in the Peak Performance Project (check it out here: www.peakperformanceproject.com) and their success in this venture depends on your votes so go cast yours today!
More About Kuba
As the long-time musical director of the live house jam band Velvet, Kuba has taken a contemporary approach to his own project that could be likened to a cross between Jamiroquai, Paolo Nutini, David Gray and Ben Harper.
Born in Victoria to a Scottish mother and Indian father, Kuba is a third generation Canadian. As a kid, his parents held bible studies every Thursday evening, which ended in huge sing-along jams with his dad and uncle hosting on acoustic guitars. “This was when I’d come into the room,” he remembers. “I’d sit cross legged and just listen.” He started at age 15 by singing covers at school and around bonfires. His first original band, Out Of Nowhere, built quite a following in the west coast with its influence of rock from the ‘60s and ‘70s, such as Led Zeppelin and the Rolling Stones.
To hone his chops, he started a cover band called Souled Out that became really big in B.C. with renditions of old soul classics from the likes of Marvin Gaye, Otis Redding, and Stevie Wonder. “That’s how I really learned how to sing,” says Kuba. “Covering those songs was quite challenging.
I had the privilege of seeing Kuba perform at the Railway Club a couple of weeks back and the place was packed. The crowd was completely into it and didn’t stop dancing for the entire set – and neither did Kuba!
Kuba will perform in the MIX Lounge on Thursday, Oct.22 at 12:30pm. Don’t forget that exhibition-only passes are FREE if you register online here: www.creativemix.ca/exhibition ($10 at the door).
Check it Out
Both Kuba & Sigston have just released new recordings. Check them out here:
With the Vancouver International Film Festival coming to a close this Friday, you might mistakenly think that the cool screenings have come to an end, that you didn’t get your fill, or that you missed your chance completely. Fear not. The CREATIVEMIX Exhibition includes a mini theater where we’ll show short films by local directors. Exhibition-only tickets are FREE (if you sign-up online by October 21st) so there’s no reason to miss out. Learn more about our short film showcase here.
Here’s are two films that we are excited to include, both of which have been screened at the VIFF:
This short film is written and directed by Alan Miller. It’s based on a short story by Saki (AKA H.H. Munro) called “Sredni Vashtar.” The film is a darkly comic tale about a young boy who uses his imagination to fight the oppressive rule of his uptight guardian, Miss Anthrop, and is Miller’s “first” film. The quotations mean that the line between being a filmmaker and being an aspiring filmmaker is getting pretty blurry these days. If you want to get really technical about it, he’s been making films ever since middle school when he got his hands on the school’s first mac. But “Conrad the Wise” is a bit different in that he had, for the first time, the aid of a crew. And a budget. And a script. Ah… the sweet joy of funded collaboration.
In true CREATIVEMIX form, this film is the result of the contributions of people from all over the Vancouver film industry; from old pros, to film students, and one very talented kid. Miller managed to get the thing done without paying full price for anything, and without making too many enemies (as far as he knows…). The short of it is: it’s a tale of imagination, revenge, and hot buttery toast. You’ll love it.
Allison Beda, writer and director, calls a spade a spade with this witty and masterfully edited short about the rise and demise of a long-distance relationship played out over a game of tennis. What better way to answer the ultimate question, “Why is it called love if I’m losing?” than through–yep, that’s right–poetic tennis and dance. Brilliant.
Beda (Tea Party, How To Be A Model) worked with producer Stephanie Symns (ControlAltDelete) on this project. It was choreographed by Claire French (artist in residence Leeds University UK 2006-2007), scored by Leo award winning composer Teresa Connors (Dog Boy, How To Be A Model) and photographed by cinematographer James Liston (ControlAltDelete). The film features dancers Delia Brett and Daelik (who are the dance company Machine Noisy) and the voice-over was performed by recording artist Adrienne Pierce (songs from her album Faultline have been featured on The L Word, Veronica Mars and Grey’s Anatomy).
What do good coffee, local radio, and live music have in common? Oh come on people!
So if you haven’t heard yet, our CREATIVEMIX Exhibition includes the Mix Lounge, where you can enjoy some good coffee . . . we’ve told you about the coffee . . . and meet some new peeps. But what we haven’t told you is that you’ll also get to experience live performances by some amazing local talent.
For those of you who are tuned in to the newest and coolest local station here in Vancouver, 100.5 The PEAK, you will have heard of a little thing called the “PEAK Performance Project.” This is a seven-year, $5.29 million contest open to all musicians in BC, and was created by 100.5 The PEAK and Music BC to develop BC based emerging artists. To say the least, they hit the mother load right off the bat and we are ecstatic to have two of the finalists performing at CREATIVEMIX this year. Let me start with Ben Sigston.
Ben is one of those rare artists who can capture an audience’s attention with only a piano or acoustic guitar. He crafts melodic gems that work as well stripped down as they do produced with a full band. His early works, filled with bright, tasteful piano playing, weeping Beatle-esque guitar lines and instantly memorable vocal melodies, found instant success with numerous placements in both TV and film. A 2007 development deal with Warner Music put Sigston into contact with producer Warne Livesey (Midnight Oil, Matthew Good). The two discovered that they shared a common musical vision and enjoyed collaborating, and so decided to work together to record Ben’s first EP “Free Now.” It is Sigston’s unique ability to marry the abstract with the well-crafted pop song that makes him such a unique addition to the current crop of singer/songwriters.
Not to mention he goes great with an Americano. Mmmmmmm!
Ben will perform in the MIX Lounge on Thursday, Oct.22 at 10:30am and exhibition-only passes are $10 (but they’re FREE if you register online here.
Have you seen the poster? We’ve been spreading the word in lots of ways but this one has been the most fun so far (AKA the blender fish). Other than the fact that it’s a bit sadistic it’s been really effective – it’s catching people’s eye and getting them to stop for a moment, read the details, and it’s sticking in their heads. What else could we ask for? We wanted to make sure we didn’t create a bunch of waste so we only printed 400 posters and we have been placing them in locations where community or poster boards are managed (that’s right, no phone polls, mailboxes, or construction walls) which works out well because one poster will last 2 or 3 weeks verses 2 or 3 hours.
It hasn’t exactly been all peachy keen however. I was talking about CREATIVEMIX with someone at a party last week and when I mentioned the poster they responded with: “Oh, that’s you?! I’ve seen that poster! I really liked it, in fact, I’m thinking of buying a new blender.” I guess you can’t win them all.
Anyway, if you see one of our posters do this: stop, point, and yell “What a great poster! What a cool conference! I’m going to visit double u double u double u dot creative mix dot C A right now!” You won’t look like a dork at all.
A special note for Diane Haynes: no goldfish were hurt in the making of this poster.
Sponsor Update: We’re proud to announce that Sleeman Breweries is now a sponsor of the CREATIVEMIX Think & Drink! Thanks to Sleeman there will be a whack load of choice when it comes to choosing the right beer to drink (don’t worry, thinking is not required – you can point and grunt if need be); the following cold ones will be available in the MIX Lounge: Cream Ale, Original Draught, No.20, and Sleeman Light.
The reception is at 4:45pm, after the last session, and is for conference participants and exhibitors only. The MIX Lounge is in the centre of the Exhibition Hall and will be a great place to wrap-up the day. Wine and special coffee will also be available.
Coming up next weekend is The Drift 2009. It’s an art walk and open studio tour happening October 3 & 4 on Main Street in Vancouver. Over 100 artists will be featured! You’ll get to check-out 35 working studios and all the funky shops of course (how cool is the South Main and Mount Pleasant area – don’t forget to have breakfast at Slickity Jim’s).
So the basic deal is… drift along Main Street and see an eclectic variety of fine art and original handcrafts from established and emerging local artists including ceramics, painting, sculpture, photography, woodcarvings, collage, mixed media, glass works, jewelry, film, clothing design, textiles & multi-media compositions. If that doesn’t get a CREATIVEMIX shout-out what would?!
The image for this beautiful poster is by Drift artist Laura Zerebeski - her studio is at Beaumont Studios – 316 West 5th Avenue.
Here’s a couple upcoming events you’ll want to check out:
Vancouver Innovation Camp is an opportunity to learn and practice creativity and entrepreneurial skills through a series of activities inspired by the book What I Wish I Knew When I Was 20 (by Tina Seelig). During this 16 hour workshop, students will participate in a variety of exercises. Each activity focuses on practicing key principles of being an entrepreneur – identifying opportunities, learning from failure, defining success, and innovating. By the end of the workshop students will possess the tools to look at problems from a fresh perspective and identify opportunities, and the confidence to produce and implement creative solutions.
It’s being held at the Kontent Creative Office: Suite 203, 55 Water St. Vancouver BC. The first workshop is October 13th so don’t wait – sign-up as quick as you can.
Trend City, Vancouver
Join the League of Kickass Business People for a stylish, thought-provoking evening with Vancouver’s leading business trendspotters, tastemakers and opinion leaders. Conversation and networking is kick-started with a panel discussion on what’s hot and what’s next in design, branding, style and media.
The featured panelists are: Kirk Lapointe (Managing Editor of The Vancouver Sun, Adjunct Professor at University of British Columbia and author of the mediamanager.com), Ginger Grant, PhD (Digital storyteller and creative business consultant. Author of Re-Visioning the Way We Work and Branding: From The Inside Out), Eric Karjaluoto (Creative Director and Principal at smashLAB, Founder of MakeFive and design/brand/experience blogger at ideasonideas.com), and Paul Melo (Designer, photographer, style-spotter and founder of stylequotient.ca and meloCreative).
The panel discussion will be moderated by Angele Beausoleil (Associate VP Strategy and Client Service at Fjord Interactive, former CEO of ITP Entertainment, interactive media marketer, inventor and Renaissance woman).
It’s coming up quick – September 23rd – and will be held at Cossette on Homer Street. Learn more here.
The buzz is building around CREATIVEMIX – literally. As we all know, a lot of creative people drink coffee so we’re spreading the word about the conference using 100% recycled coffee sleeves. Saul Brown . . . you’d be proud of us.
Custom coffee sleeves are a surprisingly untapped method of advertising and we think they’re a perfect fit. What we like about this is that they’re useful. And when it comes to approaching cafes, it’s a pretty easy ask since we’re helping them save money. One thing is for sure – there’s just too much collateral out there filling our mail boxes, sitting on window sills, or cluttering up retail checkouts. We don’t want to add to that chaos. And the impression statistics on coffee sleeves are solid: the average to-go coffee is in use for 45-180 minutes and is seen by 7-10 people, not to mention that it’s being groped!
Thanks to the following establishments for carrying our sleeves last week: Boulangerie La Parisienne, Chez Faye Cafe, Urban Fare, Scuie, Cito Espresso, Raw Canvas, Beans, Wicked, Solley’s Bagels, Caffe Express, Blenz, Cafe O, and Nester’s Market. CREATIVEMIX sleeves will be in more cafes around the city in the coming weeks so be on the lookout (and if you know a cafe owner who would be into carrying them, please feel free in introduce us).
Registration Announcement: Today is the last day to register at the discounted price. You’ll save $20 if you register before midnight tonight. To register, please visit our RegOnline.com page.
Big news! CREATIVEMIX is coming back for another round! Thursday, November 4th. Remember that. Write that down. Tell other people.
Idea Challenge! 
Think & Drink. I’m sorry . . . what?!
Sweet justice. Okay, I know it’s a stretch but it does feel like a wrong has been righted. Okay, so there wasn’t really a “wrong” at all, but now something is definitely right. I was a paper boy in elementary school, and for a little too long into Jr. High too (didn’t know it wasn’t cool anymore until it was too late). I delivered the Vancouver Sun and for 6 days a week for 4 years I’d stack my paper basket 4-feet high (yeah, that’s right, a paper basket, on the handlebars of my Sears-brand mountain bike) and I’d bring the news to the world (AKA the subdivisions of Chilliwack and the 55+ condos of Clearbrook). Today is a sweet day because today, Saturday, October 17 2009, I’m IN the newspaper.
Have you seen the poster? We’ve been spreading the word in lots of ways but this one has been the most fun so far (AKA the blender fish). Other than the fact that it’s a bit sadistic it’s been really effective – it’s catching people’s eye and getting them to stop for a moment, read the details, and it’s sticking in their heads. What else could we ask for? We wanted to make sure we didn’t create a bunch of waste so we only printed 400 posters and we have been placing them in locations where community or poster boards are managed (that’s right, no phone polls, mailboxes, or construction walls) which works out well because one poster will last 2 or 3 weeks verses 2 or 3 hours.
The buzz is building around CREATIVEMIX – literally. As we all know, a lot of creative people drink coffee so we’re spreading the word about the conference using 100% recycled coffee sleeves. 
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