How to be Creative (by Hugh MacLeod)

August 31st, 2009

change_this_be_creativeLooking for some help? Need to crank out an idea or develop a creative venture? Checkout ChangeThis, an online hub with one mission: to challenge the way important ideas are created and spread. It’s where you can find Hugh MacLeod’s “How to be Creative” manifesto. He’s offered up 26 tried-and-true tips for being truly creative (just download the PDF). MacLeod highlights the value of authenticity and hard work, and reveals the challenges and rewards of being creative. It’s the perfect remedy for jump-starting an idea, working out a concept, and flushing out the details.

More About the Author
Hugh MacLeod is a brand consultant, copywriter and cartoonist. Born in America but educated in the UK, he has spent most of his life shuttling between the two countries. He started out in straight TV advertising writing in the early 90s but with the advent of new media it evolved into new brand thinking and cultural transformation. His website, GapingVoid.com, is widely read in the blogosphere.

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